Zeta Global is a leading AI-powered marketing technology company that enables enterprise brands to acquire, grow, and retain customers through intelligent, data-driven engagement. At the center of its innovation is the Zeta Marketing Platform (ZMP), which unifies customer data, identity, and advanced analytics to transform billions of data signals into actionable marketing intelligence and measurable business outcomes.
Publicly traded on the New York Stock Exchange (NYSE: ZETA), Zeta is redefining modern marketing with Athena by Zeta™, a superintelligent, conversational agent embedded in ZMP that personalizes the marketer’s workspace, surfaces platform-generated insights through natural dialogue and recommends next-best actions to help brands accelerate and optimize their marketing outcomes
Know more about Zeta: https://zetaglobal.com/press-news/