# 6 Data Scientist Senior – Customer Segmentation & Classification (RTM)
Muttdata, Ciudad de Mexico
The role
We are looking for an Data Scientist Senior – Customer Segmentation & Classification (RTM) to join our team 🐶🚀. In this role, you will develop the RTM (Route-to-Market) customer characterization models, translating an end-to-end understanding of the P&L into a formal optimization function that determines the optimal service model for each customer based on profitability, cost-to-serve, and potential.
This role sits at the intersection of operations research, finance, and commercial strategy. Today, the trade-off between service time and revenue per point of sale is handled heuristically. Your mission is to formalize it mathematically and make it scalable across countries. You will work closely with business and finance stakeholders, as well as Data Engineers and Analytics Engineers. Strong analytical rigor, ownership, and the ability to communicate with non-technical audiences are essential