Senior Principal Software Engineer, Ads Quality
Snap, Palo Alto, California +1
The role
As a senior individual contributor, you will shape the multi-year strategy and architecture for bidding, pacing, auctions, inventory and traffic optimization, and ad reranking. You will work across engineering, product, data science, and ML teams to improve advertiser performance and grow sustainable revenue while delivering a relevant, engaging experience for Snapchatters.
What you will do
- Set the multi-year technical strategy and architecture for Ads Marketplace, connecting investments across bidding, pacing, auctions, inventory, traffic optimization, and ad reranking.
- Design and scale bidding, budget allocation, and pacing algorithms that help advertisers achieve their goals with efficient spend and predictable delivery under changing marketplace conditions.