Senior Product Manager, Content and Service - Search Ads (Mandarin Speaker)

TikTok, San Jose, California

Posted pay

Pay not posted

Location: San Jose, California
Work type: Not given
Level: Senior
Experience: 3+ years
Skills in the job text: A/B testing
Posted: Not given
Last check: 2 days ago
Job type: Product management

Apply on the TikTok site Make a résumé and a cover letter for this job Sign in to save

The TikTok site opens in a new tab.

TikTok

Open tech jobs: 1,329
With posted pay: 2%
Median posted base: $218K–$345K

About TikTok: funding, hiring and pay

Interview questions

No one has reported an interview at TikTok yet. Did you interview there? Add the questions.

Check my fit

Compare your résumé with this job. See where you match, what is missing and which lines to change.

Sign in to check your fit

Make a résumé and a cover letter for this job

Paste your résumé, or use the résumé on your profile.
Get the résumé as a PDF and the letter as text. We use only the facts in your résumé.
Apply on the TikTok site.

Open the apply kit

The role

The Search Ads team sits within the Global Monetization Product Technology (GMPT) organization servicing TikTok For Business. We're looking for an experienced Product Manager to solve brand new problems and find innovative product solutions for TikTok Search Monetization. TikTok search is growing rapidly and becoming more and more attractive to users by providing interesting, useful and relevant video search results. These solutions aim to improve the search traffic monetization efficiency.

What you will do

Lead product strategy for search ads under content and service verticals (e.g travel, entertainment, local services) and drive product upgrades to build differentiated competitive advantages
Optimize search traffic strategy in search ads, focusing on search intent understanding, relevance, user journey, and related areas to improve user experience and advertiser ROI
Lead innovative AI exploration in search ad scenarios and drive 0 to 1 product delivery, such as agentic transactions, while designing ad formats tailored to vertical industries
Work cross-functionally with engineering, data, sales, and other teams to scale products from R&D to commercial deployment
Use a data-driven approach to define core metrics, build A/B testing systems, continuously iterate the product, and partner with commercial teams to drive scaled customer adoption.

What you need

Bachelor’s degree or above in computer science, mathematics, statistics, economics, or related fields; candidates from other majors with equivalent practical capabilities are also welcome
3 years of search advertising experience, with deep expertise across the full ad serving chain and ecosystem, including recall, ranking, bidding, creative, and ad formats. Experience in travel, entertainment, local service ads strategy is preferred.
Hands-on experience applying AI in search advertising scenarios, including but not limited to query understanding, ad relevance modeling, and generative ad creative, with strong understanding of AI productization paths
Strong data-driven mindset, excellent cross-functional collaboration skills, international communication ability, and strong written documentation skills.
Fluency in both English and Mandarin required: the role involves frequent communication with global teams, clients and stakeholders in English - speaking regions as well as Chinese- speaking markets. Proficiency in Mandarin is essential to effectively engage with Chinese- speaking partners, understand cultural nuances, and navigate business transactions in key markets, ensuring smooth cross- cultural collaboration and market expansion.

Read the job posting on the TikTok site

Similar jobs at other companies

Solutions Engineer, Ads
ByteDanceSao Paulo, São Paulo, Brazil
- Solutions engineering
Pay not posted
checked 2 days ago
Machine Learning Engineer (User Growth & Intelligent Marketing) - Global e-Commerce
ByteDanceSeattle, Washington
- ML / AI engineering
- 2 positions
Pay not posted
checked 2 days ago
Tech Lead, Machine Learning Engineer - Search E-commerce
ByteDanceSingapore
- Senior
- ML / AI engineering
Pay not posted
checked 2 days ago
Senior Software Engineer, Ads Architecture (Multiple Positions)
ByteDanceSan Jose, California
- Senior
- Software engineering
$218K–$388K / yr
checked 2 days ago
Machine Learning Engineer, Local Services Search (ByteDance Singapore)
ByteDanceSingapore
- ML / AI engineering
- 2 positions
Pay not posted
checked 2 days ago
Senior Product Manager
TaboolaTel Aviv, Israel
- Senior
- Product management
- 2 positions
Pay not posted
Posted 27 days ago

Source: the company job board. We last checked this job 2 days ago. We first saw it 8 days ago. A job on a job board does not always mean that the team interviews people now.

Interview questions

No one has reported an interview at TikTok yet. Did you interview there? Add the questions.

TikTok

Open tech jobs: 1,329
With posted pay: 2%
Median posted base: $218K–$345K

About TikTok: funding, hiring and pay