Strategy Analytics Manager
Lendable, London
What you will do
- Drive promotions & pricing strategy: Develop and optimise promotional and pricing strategies through data-driven analysis and experimentation, balancing customer engagement, growth, price elasticity and profitability while continuously refining approaches based on product performance and scenario modelling. Build deep insight into marketing campaign and conversion funnel performance, identifying opportunities to improve cost and conversion efficiency. Stay abreast of industry trends and competitor activity to ensure our products remain fit for purpose.
- Financial forecasting & portfolio analytics: Collaborate closely with the Credit Risk Analytics, Growth and Data Science teams to understand how our products and portfolio are performing at a granular sub-segment level. Define key KPIs and develop detailed monitoring to track performance against these goals, and deliver actionable recommendations to improve outcomes. Use strategic analysis to shape and influence broader business strategy.