About Aaru
Aaru builds simulations of human behavior. Each simulation contains a population of AI agents, each representing a person who could plausibly exist in the real world and capable of making decisions within a modeled environment. Companies and institutions use these simulations to test consequential choices before committing—from product launches and pricing decisions to strategic communications and policy changes.
Building a useful simulation requires more than generating plausible text. Populations must represent real people and groups; predictions must be calibrated; simulations must remain coherent as conditions change; and the product must make the resulting evidence legible enough to support real decisions.
We are a small, in-person team in New York. We work with urgency, high ownership, and intellectual honesty. We expect people to surface inconvenient evidence, change their minds quickly, and carry important work all the way to a result.
About Evaluation research
Evaluation Research determines whether Aaru's populations, predictions, and end-to-end simulations correspond closely enough to the real world to support consequential decisions. The team defines what should be measured, develops the methods for measuring it, and produces the evidence Aaru uses to improve its systems and describe their capabilities.
The function builds both rails and carts. Rails are reusable evaluation infrastructure: datasets, harnesses, libraries, experiment standards, leaderboards, reporting systems, and ways to translate technical evidence into decisions. Carts are the specific evaluations that run on those rails: a historical backtest, a prospective forecast study, a population-coherence test, a reproduction of an observed behavioral pattern, or an end-to-end comparison with a resolved outcome.
Evaluation Research is not conventional QA and it is not benchmark administration. It is an independent research function. The work requires understanding the systems deeply, collaborating closely with their builders, and remaining willing to conclude that an attractive method did not improve what matters.
How we work
A useful evaluation measures something consequential and helps the company learn. We compare systems with strong alternatives, protect held-out data, quantify uncertainty, and separate exploratory findings from evidence used to support a claim. When ground truth is imperfect, the quality and limits of the outcome data are part of the research problem rather than a footnote.
Evaluation should make research faster by giving teams clear signals about what improved, what did not, and why. It should also make Aaru more trustworthy by exposing failures early and keeping product and external claims aligned with the evidence.
Researchers own the full arc of the work: construct definition, data provenance, implementation, analysis, failure inspection, interpretation, communication, and the decision that follows. A polished metric without a valid construct is not success.