VIP Product Manager
Binance, Hong Kong +2
What you will do
- Own the end-to-end VIP user journey across App and Web, including VIP purchase, user center, benefits center, referral, notifications, swag/benefit application, and event participation.
- Improve VIP product experience by identifying user pain points and enhancing benefit visibility, tier understanding, and overall usability for different VIP segments.
- Design and execute growth and lifecycle initiatives to drive VIP acquisition, activation, engagement, retention, and user recall.