Senior Marketing Data Analyst
Lodgify, Barcelona - Cataluña
The role
Help shape the next stage of Lodgify’s growth by turning marketing data into smarter investment decisions. As our Senior Marketing Data Analyst, you’ll partner with Acquisition stakeholders along with other Data peers to uncover what drives customer acquisition, test new opportunities, and influence where we invest next—seeing your insights move from analysis into action. You'll own advanced analytics frameworks end-to-end, mentor peers, and set the standard for data quality across the marketing organisation.
We'd love for you to be based in Barcelona, but we're open to remote candidates across Europe.
⭐ How will you make an impact?
- Channel performance and acquisition insights: Analyse paid search, paid social and organic acquisition performance to identify opportunities, explain changes and recommend actions that improve acquisition efficiency.
- Marketing experimentation: Drive experimentation to evaluate channel impact and help calibrate marketing investments. Translate findings into clear recommendations, making uncertainty and measurement limitations explicit.